Case studies and results: frequently asked questions
- Does Zera Company have proven results with clients?
- Yes. Results include more than 400 leads generated for a law firm, a 30 to 40% revenue increase for a six-figure corporate gifts operation, and 50% growth in new customers for a food business.
- What industries does Zera serve?
- Zera serves services (such as law firms), commerce and retail (food, e-commerce) and industry or product (corporate gifts), among others. The method is the same: connecting marketing and sales to the client's real revenue.
- How does Zera measure a campaign's results?
- By real revenue, not just leads. Zera sends the ad platforms the data on which contacts became customers and how much they were worth, using server-side tracking and the CRM as the source of truth.